Vidnography™ – DIY Wood Projects Study

Pure Insight Track™: DIY Woodworkers in Action

In this video compilation, we see DIYers cutting & joining wood according to our instructions to help us understand the differing approaches of woodworkers from various market segments (defined by their skill levels). (Used by permission.)

Pure Insight Track™: DIY Selfie Interviews & Show-n-Tells

Our Vidnography™ projects always include a variety of “selfie interviews” and “Show-‘n-Tell” exercises. In this instance, respondents showed us their typical wood projects, which included repairs around the home, shelves, remodeling, a variety of crafts and much more. (Used by permission.)